Electronic Arts revealed details on the 2021 eMLS Cup presented by Coca-Cola, taking place March 20-21
Major League Soccer and EA SPORTS FIFA 21 developer and publisher Electronic Arts revealed details on the 2021 eMLS Cup presented by Coca-Cola, taking place March 20-21. The competition will see the top FIFA 21 players in North America (United States and Canada) compete for the eMLS prize pool $40K USD.
“eMLS Cup is the culmination of an unbelievable esports season enabling fans to support their favorite Clubs in unique ways, while providing some of the best EA SPORTS FIFA players in the world with a safe and competitive environment,” said Camilo Durana, MLS Senior Vice President of Properties and Events. “Our commitment to esports, along with the incredible support of our sponsors, has helped us to better serve fans, reach new audiences and showcase the unique role eMLS has in the North American fan experience.”
Competition will be played exclusively on PlayStation®4 (PS4) with 12 eMLS players competing in a two-day, single-elimination bracket. Eleven eMLS players have qualified to the eMLS Cup bracket through their competitive performances in the first two events of the eMLS season – eMLS League Series 1 and 2 presented by Coca-Cola. The 12th and final spot will be determined as the remaining 16 eMLS competitors compete in a Last Chance Qualifier on March 16-17. In addition to cash prizing and a trophy, the top three eMLS Cup competitors will qualify directly to the EA SPORTS FIFA 21 Global Series North America Playoffs.
“The inaugural UEFA eEURO was an undoubted success, with over 15 million people having watched competition footage across UEFA’s platforms. We have seen a massive growth in the popularity of efootball over the past few years and eEURO 2021 will continue to give us the opportunity to connect with new and existing fans of national team football,” said UEFA marketing director Guy-Laurent Epstein.
eMLS also announced the debut of a limited-edition eMLS Cup jersey, developed with adidas. Available on the MLS online stores, net proceeds from the sale of this jersey will benefit Special Olympics. eMLS has also produced two player profiles presented by Pringles to highlight their unique stories. These special profiles will be aired on eMLS owned and operated channels.
In addition to experiencing record viewership growth, this 2021 eMLS season has a record 27 MLS Clubs represented, with two new Clubs joining this year — Inter Miami CF and St. Louis CITY SC. In its inaugural season back in 2018, eMLS launched with 19 Clubs. MLS expansion Clubs, like Austin FC and St. Louis CITY SC, opted to join eMLS and compete virtually before even kicking off their first game in MLS.
The official partners of eMLS that will be integrated throughout 2021 eMLS Cup are Coca-Cola, PlayStation®, Cheez-It® & Pringles®, SCUF Gaming, and JLab.
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